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The role of Esssentially’s commercial consulting and sales department is to effectively evaluate, package and exclusively sell commercial and sponsorship rights on behalf sports federations, governing bodies, media owners, charities and individuals; in short it is to generate revenue through sponsorship sales. It also performs the role of contractual delivery to ensure that both sponsors and rights holder is deriving the maximum benefit from the relationship.
The sales team performs as an extension to each rights holders own commercial department, firstly in evaluating the current inventory of rights and sponsors and then in designing a bespoke sponsorship programme to take to the market. Passionate about sport and selling, Essentially’s team will use its own existing contacts and develop new relationships in order to secure long term and successful sponsorship partnerships.
Uniquely it adopts a consultative sales approach, working to find a unique solution for a brand or businesses’ objectives through sponsorship. In doing so they have worked for several brands for over 10 years and many new sales wins become consulting or event clients.
Our role is to effectively evaluate, package and exclusively sell commercial and sponsorship rights on behalf sports federations, governing bodies, media owners, charities and individuals.
Since 2001, we have been successfully doing this on behalf of many clients including:
- Aerial Camera Sytems
- British & Irish Lions
- England & Wales Cricket Board
- Durham CCC
- Rugby Football Union
- Glamorgan CCC
- International Rugby Board
- Irish Rugby Football Union
- Lancashire CCC
- Marylebone Cricket Club
- Nottinghamshire CCC
- Professional Cricketers’ Association
- Scottish Rugby Union
- Surrey CCC
- Wales Rugby Union
- Warwickshire CCC
- World Snooker
- Yorkshire CCC
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